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Seeing a gap in the market, Fruit Infused Drinks Co. recognised the trend and demand for infused waters and products to infuse them.
They required a partner who could source products from China, design packaging, print materials, shoot photography, set up social media channels and get the product to market with a limited budget.
We provided an end to end solution, from sourcing samples and products in China, to packaging design, product inserts, location photography, social media, automated responder emails and e-books, allowing Fruit Infused Drinks Co. to differentiate and add value, simultaneously achieving greater margins.
In just 8 weeks the product came to market, gaining over 3,000 followers on Facebook using limited ad spend and using Amazon and eBay’s PPC platforms to leverage immediate sales.
Within 3 months the client had sold all 1,000 units bought in specifically to ride the short summer trend. Job done!
We bring together marketing strategy, digital technology and creative design to deliver integrated marketing campaigns that deliver measurable results for our clients.